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It’s a look, it’s a feel.
The debate continues: “Alulee” or “Righteous Fits”. Alulee is shorter and starts with A. It’s cute. Makes a good name for a label. Righteous Fits has attitude, hence the graffiti fonts, and is a lot more descriptive in every way….
Shopping cart problem, nearly solved!!
Within my price range and the needs of this fledgling site I was able to find two all-in-one shopping cart solutions that look like they can be kickstarted (relatively) quickly. Volusion, and 3Dcart. They’re quite similar, actually. Both have analytics capabilities, although it looks 3Dcart’s may not be as sophisticated. Both allow dropshipping/multiple manufacturers. This was the clincher. I’ve got some time to decide as I need to finalize what we’ll be carrying in the store, hello.
Moving ever onward
Came up with a name for the site and a name for the store. “Righteous Fits.” I really like it. To me, it conveys the feisty spirit of all the women I’ve talked to about trying to find groovy duds and tools to help them (us) rock our lifestyles. Plus, if you’ve checked out the designers I’ve added on the list, some of whom are probably coming onboard, then you definitely know they’ve got awesome fits.
A work in progress
Still trying to adjust the theme and make it work out right. Ha! I’m still trying to come up with a name . In case you wanted to help out, I’m looking for something elegant, playful, easy to spell and not too pretentious.
If you’d like to help out, laugh, suggest something send it to me [...]
Lynn Colclough’s on TLC’s Who Are You Wearing, Aug. 29
Yippee! Petite designers hitting the big time! Petite fashion blog Serafina, reports that Lynn will be on the new show this month.
Business Models and new thinking
Was looking for a little bike bag in Paragon over the weekend, and I mentioned this project to another woman doing the same. “What’s the name of your company? Can I have your card? Where can I find your site?” WOW. Just at the same time, two women passed by, and must have overheard our conversation because one of them said, “And bikes! Do you know anything about bikes?”
Shopping carts and paranoia.
Who knew there were so many?
I need another Flavor*Ice.
And… we’re off!!
Exciting news! Yesterday, we got our first designer to agree to let us market her duds. I talked to Lynn Colclough, founder and chief designer of Balzac Clothing, she said, “Yes.” and it’s in the works.
Transitions: Hello, world!
Time to make a change. I needed a new bike and it took me over two months to find one that fit. Can you believe it? As a petite woman, it was crazy hard to get one. Everything was too big, too awkward, too heavy and cost way too much. In the process of hunting through websites, calling people, poking through the bowels of Craigslist and eBay and general unpleasantness, I discovered that there seriously are no basic products for small women. Clothes, bikes, workout equipment, undergarments, even cars don’t really fit. Pathetic.
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